Travel
Wood Leisure Expands to Pitlochry: Scotland’s New Award-Winning Holiday Parks Add Faskally Woods to Boost Perthshire Tourism – Travel And Tour World
Friday, December 13, 2024
Wood Leisure Holiday Parks, renowned as Scotland’s “best holiday park” operators, has announced the addition of a sixth location to its expanding network. With a legacy rooted in family values and a commitment to sustainability, the holiday park chain continues to redefine travel experiences in Scotland. This expansion reflects the growing demand for premium accommodations, the evolving landscape of domestic tourism, and the potential for local economic development.
A Legacy of Excellence in Scottish Tourism
Founded in 1981 by Colin and Margaret Wood, Wood Leisure Holiday Parks began as a modest operation in Blairgowrie, Perthshire. Over the decades, the business has grown into a network of premier holiday parks, all of which hold prestigious five-star ratings. Now managed by the second generation of the Wood family, the parks cater to a wide audience, offering bespoke lodges and caravans ideal for families, hikers, and those seeking mini getaways.
The company’s commitment to quality has earned it accolades such as the Scottish Family Business Award and the title of Best Holiday Park in Scotland. Current locations include Blairgowrie, Lomond Woods near Loch Lomond, Corriefodly on the edge of the Cairngorms, Deeside in Aberdeenshire, and Callander Woods near Stirling. Each park is strategically situated to highlight Scotland’s natural beauty, from serene lochs to dramatic mountain ranges.
Expansion to Pitlochry: A New Chapter
The Woods recently announced their latest venture: the acquisition of Faskally Woods Holiday Park in Pitlochry, Perthshire. This new location is expected to enhance the company’s offerings, providing customers with even more variety and an opportunity to experience the natural charm of Scotland’s heartland. The park’s development is set to create 20 new job opportunities, further contributing to the local community.
Rachel Wood, Director of Wood Leisure Holiday Parks, expressed pride in the family’s journey from humble beginnings to a network of premier parks. She highlighted that the expansion aligns with the company’s ongoing commitment to quality and sustainability, ensuring that the new location will uphold the standards customers have come to expect.
Sustainability at the Core
A key factor in Wood Leisure’s success has been its dedication to sustainable tourism. With growing environmental concerns influencing traveler decisions, the company has taken steps to integrate eco-friendly practices into its operations. The development of Faskally Woods will continue this tradition, ensuring minimal environmental impact while providing high-quality accommodations.
The project has been supported by a seven-figure funding package facilitated by the Royal Bank of Scotland, emphasizing the bank’s belief in the Wood family’s vision and entrepreneurial spirit. Jack Malcom, Relationship Manager at the bank, praised the family for their innovative approach and expressed confidence in the positive impact the new park would have on the region.
Impact on Travel and Tourism in Scotland
The addition of Faskally Woods Holiday Park is expected to bolster Scotland’s tourism sector, particularly in Perthshire, an area already celebrated for its natural beauty and outdoor activities. The park will provide visitors with a base to explore iconic landmarks like the Pass of Killiecrankie, Ben Vrackie, and Pitlochry’s famous theater.
Benefits to the Tourism Industry:
- Boosted Visitor Numbers: The new park is likely to attract both domestic and international tourists, contributing to increased footfall in the region.
- Economic Growth: With the creation of 20 new jobs and the associated spending by tourists, local businesses in Pitlochry and surrounding areas will benefit.
- Promotion of Sustainable Travel: By focusing on eco-friendly practices, Wood Leisure encourages responsible tourism, aligning with global trends.
The park’s proximity to major transport links, including train routes and highways, further enhances its appeal, making it an accessible destination for travelers from across the UK and beyond.
A Model for Domestic Tourism
As travel trends continue to evolve, destinations like Wood Leisure Holiday Parks represent a shift toward domestic tourism and the growing demand for unique, localized experiences. The rise of “staycations” has fueled interest in holiday parks that offer high-quality accommodations paired with opportunities for outdoor exploration and cultural immersion.
Scotland, with its rich history, breathtaking landscapes, and welcoming hospitality, is well-positioned to capitalize on these trends. By expanding its footprint, Wood Leisure contributes to the country’s reputation as a premier destination for domestic and international travelers alike.
Global Implications
The success of Wood Leisure highlights how family-owned businesses can play a significant role in shaping regional tourism markets. By prioritizing sustainability and customer experience, the company sets a benchmark for similar operations worldwide. For international travelers, the addition of Faskally Woods offers a new opportunity to experience the natural beauty of Scotland, drawing attention to the broader appeal of holiday parks as an alternative to traditional accommodations.
Furthermore, the partnership with the Royal Bank of Scotland underscores the importance of financial support in enabling sustainable growth in the tourism sector. This collaboration serves as a reminder of the potential for public and private entities to work together to drive economic development while promoting environmental stewardship.
Looking Ahead
The launch of Faskally Woods Holiday Park represents a new chapter for Wood Leisure Holiday Parks and the Scottish tourism industry. As the park begins operations, it will serve as a testament to the family’s commitment to excellence and innovation. Travelers can look forward to exploring the stunning landscapes of Perthshire while enjoying the high-quality accommodations that have become synonymous with the Wood Leisure brand.
With this expansion, Scotland continues to cement its place as a leader in sustainable tourism, offering travelers unforgettable experiences rooted in natural beauty and cultural authenticity.
The addition of Faskally Woods to the Wood Leisure Holiday Parks portfolio reflects the continued growth of domestic tourism in Scotland. By combining eco-conscious development with premier facilities, the Wood family is not only enhancing Scotland’s travel offerings but also contributing to the broader goals of sustainable and community-driven tourism. As the industry continues to evolve, projects like these will play a vital role in shaping the future of travel.