Improved conditions needed if Scotland is to achieve a more circular economy, research finds | About | University of Stirling

Systemic changes are needed if Scotland’s businesses are to accelerate the growth of circularity in Scotland, says new research published today. 

A report by the University of Stirling and Zero Waste Scotland has found that systemic challenges are preventing businesses from adopting the practices necessary to achieve a circular economy at a greater scale. 

The report, based on in-depth interviews with representatives from trade, business and financial support organisations, knowledge centres and academia, explores the ways in which conditions need to improve if Scotland’s economy is to become more circular and businesses are to achieve the resultant benefits, such as increased competitive advantage, resource resilience, reduction in CO2 emissions and waste. 

Dr Michaela Hruskova, Lecturer in Entrepreneurship at the University of Stirling Management School and co-author of the report, said: “This study is crucial to ramping up the adoption of circular economy practices in Scotland and to working towards a healthier planet. While increasing circularity in the economy is widely acknowledged as the way forward, we identified a number of systemic challenges that prevent Scotland’s business community from making the transition. 

“Our report sets out the ways the business community, customers, and the Governments, Scottish and UK, can work together towards a more circular economy, making it truly part of our culture.”

Simon Amos, Zero Waste Scotland’s Research Analyst, said: “The research identifies 11 systemic elements as areas which have influence on how easy it is for businesses to adopt Circular Economy Practices (CEPs). These elements include things like networks, finance, and talent.  

“Through detailed analysis of these 11 elements, we can identify more strategic interventions and, crucially, explore for the first time how influencing changes in one ecosystem element has causal effects in another. In so doing, we aim to influence holistic change which removes barriers preventing the adoption of circular economy practices and, instead, create positive reinforcing ‘loops’ tipping the system towards increased sustainability and circularity.”    

As part of its findings, the report found a lack of shared understanding and language across the economy and society regarding circular economy practices (CEPs). It also found gaps in understanding as to why CEPs are important and how they can be implemented in practice, as well as a lack of role models and peer support within the business community.